At the recently concluded Online Retailer 2024 exhibition, Phoenix once again partnered with leading logistics brand Bdynamic to deliver a custom-designed exhibition stand that perfectly balanced professionalism and brand vitality. Through precise spatial planning and meticulous design execution, we helped Bdynamic stand out on the exhibition floor, earning widespread recognition from both the client and attendees.

Occupying a compact 3×6-meter space, the stand featured a clean, bright, and energetic design language, combining high-impact orange and white tones inspired by Bdynamic’s logo. Every detail of the stand was carefully crafted to reflect the brand’s spirit—dynamic, reliable, and forward-thinking. The open-plan structure allowed for three fully accessible sides, encouraging natural visitor flow and deep engagement throughout the event.

To ensure the stand was not only visually striking but also practical and sustainable, we implemented a modular design for the wooden display cabinets, enabling easy assembly, dismantling, and future reuse. Despite the tight timeline, our team completed the entire build efficiently and with high precision. The result was a sleek, professional space that reflected Phoenix’s commitment to quality craftsmanship in every detail.

The Bdynamic team expressed their full satisfaction with the final outcome, stating:

"Phoenix’s design perfectly captured our brand’s character and helped us attract significant attention at the show. It was more than a successful presentation—it was a valuable opportunity to enhance our brand recognition."

As a long-term partner of Phoenix, Bdynamic’s successful presence at this exhibition is a strong testament to our team’s professional capability and dedication to service. Looking ahead, we remain committed to our core values of creativity × execution × quality, continuing to empower brands to maximize their impact at every exhibition and event.